MAD-learn is an innovative Mobile App Development program that teaches students to develop their own mobile applications in the classroom while encouraging entrepreneurship and building future ready skills for the leaders of tomorrow.

MAD-learn is an innovative learning program to teach students how to easily build mobile apps to help solve real-world problems, build entrepreneurship skills, and share ideas with the world.

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MAD-learn’s Mobile App Development program uses the Design Thinking Process to prepare today’s students for tomorrow’s careers.

MAD-learn uses the Design Thinking Process to prepare today’s students for tomorrow’s careers. Coding skills are optional!

Curriculum and Lesson Plans Built for You

MAD-learn Design Thinking Process:

1. Ideate

Brainstorm your amazing app ideas and decide which ones you are most passionate about building

2. Plan

Research and think critically about what you want your app to do and what functions you want to include.

3. Design

Edit or create your own images and logo to build your brand and to create the atmosphere you want your app to have.

4. Build

Create your app screens and customize them with the functions you want your app to include.

5. Test

Preview your app in the store, get feedback, revamp accordingly and ensure that it is polished and works perfectly.

6. Launch

Present and pitch your app to your class, school or even your district at a MAD-shark tank event.

Elementary level resources and activities suited for students in grades K-5. Secondary level advanced resources and activities for students in grades 6-12.

With standards-aligned lessons and curriculum for all grades, MAD-learn provides a combination of Project-Based Learning, research skills development, problem solving, and lessons in entrepreneurship.

Discover what’s possible.

MAD splash - Creating a Powerful Design

MAD-learn Three tiered Lesson Plan

Beginner Intermediate Advanced
Objectives
(students will:)
  • understand the importance of creating an attractive, eye catching app as a marketable product;
  • understand basic marketing terminology and practices;
  • decide on color and design schemes for their app;
  • explore logo options from coollogo.com
  • create an image set that incorporates color, graphics, logo selections;
  • gain an awareness of the psychology of color in marketing & branding;
  • consider a more sophisticated approach to creating the app’s brand.
  • discover funding resources for marketable products like mobile apps;
  • explore an alternative, web based resource to create and edit image sets.
Materials
  • Computers with Internet access
  • MAD splash Presentation file
  • Tutorial: “Using Coologo ” NOTE: Optional iPad version is also available
  • Tutorial: Home Screen Layout
  • Activity: “What’s in a (Brand) Name?"
  • Activity: “Money Making Mobile Apps”
  • Tutorial: “Using Pixlr"
Procedures
  • Following the slide deck presentation, students are introduced to concepts related to splash screens, marketing, branding, how color is used to emote specific emotions in marketing, and how decisions regarding appropriate color are important to considering a brand;
  • Students are instructed how to create a custom logo, using a free online resource;
  • Students are instructed how to incorporate their custom logo into the platform.
  • Students will read the above article
  • Teacher will facilitate the students’ completion of the above activity
  • Students will create design elements for one more device (Android phone or tablet)
  • Students will create design elements for one more device (Android phone or tablet)
  • Teacher will facilitate the students’ completion of the above activity
Hours/Sessions 2 +2 +1-4

Drive student achievement, and career readiness.

Introducing iBlocks, a cross-curricular, holistic learning approach by structuring your learning content with a primary and secondary subject focus. But because iBlocks are also customizable and expandable, these foci can change to suit your school’s needs, should you choose to tailor your iBlock.

Discover what’s possible.

MAD splash - Creating a Powerful Design

MAD-learn Three tiered Lesson Plan

Beginner Intermediate Advanced
Objectives
(students will:)
  • understand the importance of creating an attractive, eye catching app as a marketable product;
  • understand basic marketing terminology and practices;
  • decide on color and design schemes for their app;
  • explore logo options from coollogo.com
  • create an image set that incorporates color, graphics, logo selections;
  • gain an awareness of the psychology of color in marketing & branding;
  • consider a more sophisticated approach to creating the app’s brand.
  • discover funding resources for marketable products like mobile apps;
  • explore an alternative, web based resource to create and edit image sets.
Materials
  • Computers with Internet access
  • MAD splash Presentation file
  • Tutorial: “Using Coologo ” NOTE: Optional iPad version is also available
  • Tutorial: Home Screen Layout
  • Activity: “What’s in a (Brand) Name?"
  • Activity: “Money Making Mobile Apps”
  • Tutorial: “Using Pixlr"
Procedures
  • Following the slide deck presentation, students are introduced to concepts related to splash screens, marketing, branding, how color is used to emote specific emotions in marketing, and how decisions regarding appropriate color are important to considering a brand;
  • Students are instructed how to create a custom logo, using a free online resource;
  • Students are instructed how to incorporate their custom logo into the platform.
  • Students will read the above article
  • Teacher will facilitate the students’ completion of the above activity
  • Students will create design elements for one more device (Android phone or tablet)
  • Students will create design elements for one more device (Android phone or tablet)
  • Teacher will facilitate the students’ completion of the above activity
Hours/Sessions 2 +2 +1-4

Drive student achievement, and career readiness.

Introducing iBlocks, a cross-curricular, holistic learning approach by structuring your learning content with a primary and secondary subject focus. But because iBlocks are also customizable and expandable, these foci can change to suit your school’s needs, should you choose to tailor your iBlock.